Sweet Home 250 - Blue Bell Brain Freeze Challenge

Name: Sweet Home 250 - Blue Bell Brain Freeze Challenge
Start: 2026-07-03T16:30:00+00:00
Location: American Village

Fri, Jul 3, 2026 4:30 PM - Ongoing

American Village, 3727, Highway 119, Montevallo, Alabama, 35115, United States

Sweet Home 250 - Blue Bell Brain Freeze Challenge 8 Left

$25.00

Description

Think you’ve got what it takes? Step up to the table for Sweet Home 250 Eating Contests! Competitors will have five minutes to eat as many of the items as possible in front of a live audience. Legendary radio personality, Rick Burgess, will serve as Host.

Blue Bell Brain Freeze Challenge

Think you can handle the cold? Step up and prove it!

Watch (or compete!) as brave contestants race against the clock to devour as many Blue Bell Vanilla Mini Ice Cream Cups as possible in just 5 minutes. It’s fast, it’s freezing, and it’s guaranteed to have the crowd cheering—and shivering!

The ultimate champion will take home $100 in half-gallon certificates of Blue Bell ice cream… if they can beat the brain freeze!

Also, audience members will have the chance to sample Blue Bell’s classic Homemade Vanilla ice cream!